Is Live Web Chat Effective?

Live web chat is a popular form of communication for service and sales because both brands and consumers are comfortable using it. Live web chat enables communication that is easy and convenient, unlike phone calls and emails. The benefits of online customer service for both businesses and consumers are plenty and its effectiveness can be seen in falling costs and rising customer satisfaction.

How to Choose the Best Live Chat Software for Your Business

Messaging is the next disruptive technology for the contact center. Consumers are demanding the ability to communicate via messaging with brands and businesses. As noted in Part 1, the interest, preference, usage, and demand for consumer-to-business messaging is evident, with the majority of U.S. consumers preferring texting over the current methods of reaching customer support (eWeek).