Messaging is the next disruptive technology for the contact center. Consumers are demanding the ability to communicate via messaging with brands and businesses. As noted in Part 1, the interest, preference, usage, and demand for consumer-to-business messaging is evident, with the majority of U.S. consumers preferring texting over the current methods of reaching customer support (eWeek).
Looking to use outbound text message marketing as part of your sales strategy? Learn the top SMS marketing best practices for a successful outbound sales plan.
Messaging is the next disruptive technology for the contact center. Consumers are demanding the ability to communicate via messaging with brands and businesses. As noted in Part 1, the interest, preference, usage, and demand for consumer-to-business messaging is evident, with the majority of U.S. consumers preferring texting over the current methods of reaching customer support (eWeek).
Jackson Hole rolled out a new text messaging and chat platform for its customers, expanding its customer service channels. The implementation was fast and the results have been incredible. Read more...
In October, we started our terror-filled tales of customer service series. The first article in our two-part tale carried you through the series of unfortunate events of the Equifax security breach. In this article, I’ll share with you how text-based customer service saved me from a harrowing experience. Now, draw the blanket up just a little tighter. Keep the lights on [...]
Read about how evo, a leading online retailer of outdoor gear and fashion apparel, uses Quiq to help drive sales conversions on their website during the purchase process. By offering messaging, evo's customers can now contact them via text messaging, live chat, and Facebook Messenger, the channels preferred over phone and email.
We all heard the tale and hoped it was just urban lore or fake news, but the Equifax security breach was real. After hearing the news, everyone felt the creeping chill of vulnerability and helplessness as we all scanned for signs that we could be prey to identity theft or scams. Equifax confirmed the security breach compromised sensitive data like birthday’s, social [...]
Read this new report from Ovum to see how Quiq is setting the bar for consumer messaging applications.
Consumers are demanding the ability to communicate via messaging with brands and businesses. Consumers don’t want to just receive messages from businesses, they want the ability to message them back. No longer is messaging simply a one-way channel for companies to market to consumers. Customers now expect to be able to initiate a two-way, one-to-one conversations with the companies and brands they use.
