Why enable the Messenger API for Instagram with Quiq?
Our software helps you make the most of messaging with Instagram’s features, so you can connect in real-time with your customers on the channel while your agents continue to work within the same UI.
Why choose Instagram as a channel for your brand?
Your target audience is probably on Instagram discovering brands, shopping, and buying. From direct messaging (DM) and shop inquiries to story replies and post comments, your customers want to talk to you on Instagram. The Instagram messaging API makes managing high volumes of customer messages easier—so you can turn conversations into the outcomes that matter for your business.


Increase efficiency with automation.
Instagram offers dynamic automation features—like Ice Breakers for customers to start conversations, and Quick Reply to help them navigate automated flows. Adding Quiq’s conversational AI to the Instagram messaging API means it’s even easier to set up AI responses to repetitive questions—cutting down inbound volume to your human agents.
Earn loyalty and revenue with guided shopping experiences.
Be ready to drive revenue when customers DM your brand to ask questions about your products or services. You’ll want to take advantage of the product link templates Instagram offers—and partner with Quiq to ensure you’ve optimized related API features to create the very best customer experience.


Control your brand with private replies done right.
Instagram’s DM capability is a powerful tool to privately engage people who publicly address your company. Whether they post a negative comment, ask a product question, or simply show some brand love on your Stories, Quiq helps you make the most of 1:1 conversations. Sometimes that means moving a negative conversation off the public platform and winning them over privately. Other times, it means guiding buying experiences with product recommendations or engaging with brand advocates.
Your agents will love Instagram business messaging.
Adding Instagram with Quiq is convenient for your customer service agents. They’ll keep one view of all conversations in our platform—including those on Instagram—freeing agents up to focus on more high-value conversations.
