Why choose Quiq + the WhatsApp business API?
WhatsApp’s business API empowers companies like yours to connect with customers everywhere on a platform they love. When you partner with Quiq, we bring messaging expertise, best practices, and AI to the table—so you can take your WhatsApp messaging to the next level of efficiency and profitability.
What’s up with WhatsApp for Business?
Owned and operated by Meta, WhatsApp is a messaging, voice, and video calling app with over 2 billion users worldwide. WhatsApp uses Internet connections to help users avoid SMS fees. It’s gained popularity with large, international brands because their customers already use it to text and call people all over the world—often for free.
An API intended for scaling.
WhatsApp’s business API is a programmatic language interface that allows your business to reach more prospects and customers in more places. When considering implementing the API, it’s important to remember what it’s best at doing for your business—creating a presence and reaching more people—so you can determine if it’s the right solution for you.
Open a new door to customer connection.
WhatsApp allows your company to create a business profile, which can help customers find your website, contact info, and other important information. By being front and center on WhatsApp, you’re extending an invitation to customers and meeting them where they are. When you partner with Quiq, your business can offer the channel without creating more work for agents.
Assessing the need for a partner.
WhatsApp offers two ways businesses can directly integrate the API to create experiences—either on your own servers or in the cloud. The other route is to partner with a business solution provider like Quiq. We’ll host the API for you and set up all required assets. Unless you have a full team ready to build everything in house, it is usually most efficient (and ultimately more profitable) to go with Quiq.
Think about it from your agents’ perspective.
Not only do we handle all the logistics for you, but we offer a slick Conversational AI Platform so your agents can see conversations that come in from WhatsApp along with those from other channels. AI is an important factor here, as we design automation that fields repetitive inbound messages, so your customer service agents can focus on more complex inquiries.