Use Popular Third Party Messaging Platforms for Customer Service
Nearly ¼ of online adults use text based chat to engage with brands. Learn how to serve your increasingly social and connected customers where they already are.
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Why this Research?
Consumers have embraced messaging platforms like Apple Business Chat, Google’s Business Messages, Messenger, and WhatsAPP. Access this Forrester report to understand why third-party platforms have evolved from nice-to-have to need-to-have in contact centers.
You’ll also learn:
About the emerging customer service channels
Why customers expect brands to communicate via text-based channels
How contact centers are rapidly integrating with third-party messaging platforms
5 Effective Strategies to Improve eCommerce Customer Service