Consumers need information, and they need it right away. It’s a retailer’s job to make sure every buyer or lead receives the customer support they need. That’s why it’s important to foster growth with the help of scalable methods and technology.
Scaling your customer support strategy takes time and careful planning. There are several methods that can help reduce the burden on customer service agents and provide shoppers with the answers they need faster.
How to Scale Customer Support to Keep up With Business Growth
As a retail business grows, so does the number of people who need customer service. Responding to each question individually takes time, and this can be a major inconvenience for shoppers who have immediate needs. Scaling customer support ticket volume is a detailed process, and it’s important to understand what to prioritize before you get started.
Hire More Agents
In some cases, hiring more agents is the best way to respond to the increasing demand for customer support. A greater number of agents helps retailers divide responsibilities more evenly and reduce individual workloads.
While hiring more agents is a less cost-effective way to scale customer service than using some of the technology available today, it can be a smart option for expanding retailers who want to improve customer management.
Prioritize Important Customers
Although every shopper matters, some customers have more urgent needs than others. It’s important for service representatives to take this into account when deciding which inquiries to answer first.
Marking questions by urgency is an effective way to separate and prioritize the buyers who need assistance right away. Those with less urgent questions may be able to wait a little bit longer for answers.
Manage the Workload and Tickets Effectively
If you want to prevent customer service agents from becoming overwhelmed by the number of tickets, it may be time to consider a more effective management strategy. For example, developing specific emails for tickets can keep messages organized for agents.
Assigning tickets to service representatives who specialize in specific topics or separating questions by key phrases can also help simplify the process.
Implement Software
Today’s retailers can enhance their customer support with the help of messaging software. SMS communication software allows for easy integration across multiple channels and creates a more personalized experience for shoppers.
Quiq offers a Conversational Customer Engagement Platform for retailers looking to implement efficient communication technology. Our platform expands your mobile presence and improves customer satisfaction.
Learn and Implement Improvements
One of the best ways to scale customer service is to implement improvements for training, records, and technology. For instance, chatbots from Quiq can speed up customer support by providing individuals with immediate answers.
Keeping organized documentation and developing training programs for agents can also help streamline operations.
Contact Quiq for a Demo Today
You can save time and money this holiday season by organizing the customer service process and integrating the latest software. Quiq offers numerous platforms and messaging solutions to help growing retailers scale their customer support options, so contact us today for a demo.
